X-Play reported the other day that Wrath of the Lich King is due out November 4th. Inexplicably, they also reported that the game will be sold at 7-11s. Yes, the convenience store. No word if the release is exclusive to the convenience store or supplementary. I would guess the later since some area of the country don't have 7-11s.
But why 7-11s? It seems completely random. My only guess is that some market genius pictured all those fan boys standing in line, waiting to buy the expansion. Bored, hungry, thirsty fan boys standing in line, waiting to buy the expansion. If that is the theory behind 7-11 sales, I want very much to their sales figures the day of the release.
"Yeah, pump number four. A Snickers. Gimme a bag of Funyons. Oh, and a copy of Wrath of the Lich King."
That's weird.